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Five IMAGE commercial washer extractors in a row, from compact to large, the largest with its door open

About Bubble Up

Built on service.Backed by experience.

Before we sold machines, we learned how to keep them running.

Bubble Up was founded in Doha to support the real needs of laundries, kitchens and factories across Qatar, with reliable equipment, genuine spare parts and our own service teams that understand your business.

  • 24/7Maintenance cover
  • 8am–9pmShowroom
  • 2023Established
  • C.R. 181087Commercial registration

Our story

Bubble Up Trading & Maintenance is built on our founder’s nearly two decades of hands-on technical experience, beginning in commercial laundry. Mohamed Mufsi started as a laundry technician, spending two years inside a working laundry learning the machines from the inside out: how they run, where they fail, and what it takes to keep a business going when every hour of downtime counts.

Years in the field followed, repairing American, European and Chinese machines across Qatar and building a reputation one repair at a time. He trained our technicians himself, and today they can often identify a fault from the sound a machine makes.

In 2023 he established Bubble Up in Doha, built the way he had always worked: service first. Spare parts followed, then refurbished machines, then new equipment, each added because our customers asked for it.

We started as a service company, so service is where we are strongest.

Mohamed MufsiFounder & Managing Director

How we grew

From hands-on service work to a complete equipment and support partner, our business has grown step by step to meet the needs of our customers in Qatar.

  1. 01

    Laundry technician

    Two years inside a working laundry, learning the trade.

  2. 02

    Field service

    Repairs across Qatar on American, European and Chinese machines.

  3. 03

    Established 2023

    Bubble Up Trading & Maintenance, registered in Doha.

  4. 04

    Spare parts

    Parts in stock, so a repair never waits for delivery.

  5. 05

    Refurbished equipment

    Used machines rebuilt and tested by our technicians.

  6. 06

    New equipment

    New premium and economy machines, and IMAGE.

Our own teams

From one technician to our own teams for laundry, cleaning, kitchen and bakery, control panels and motor rewinding. Our technicians learn through practical work, not only manuals: how to diagnose quickly, how to repair rather than replace, and how to think about your whole operation, not just the machine in front of them.

A technician working inside an electrical panel beside a laundry machine

Teams for each discipline, all our own — with one point of contact for your site, not five contractors on one building.

Our service promise

When a machine stops, your work stops with it.

  • 2–3 hour response

    Our target is a technician on site within two to three hours for urgent call-outs.

  • 24/7 cover

    Maintenance cover runs around the clock when urgent technical support is needed.

  • Fair, practical pricing

    We focus on long-term customer relationships, not on maximising the value of a single repair.

  • Warranty without the worry

    When a machine under our warranty develops a covered fault, we resolve it with as little burden on you as possible.

IMAGE washer extractors in an industrial laundry

We recommend as technicians, not just sellers

Selling a machine is easy. Recommending one that still makes sense years later takes experience. We look at your workload, running costs, spare-parts availability and long-term reliability, then recommend professionally refurbished, new premium or new economy equipment to fit your operation and budget. The most expensive machine isn’t automatically the right one.

Our goal is to get you the right solution for your business, not just make a sale.

We only recommend what we are prepared to service.

  • Refurbished equipment

    Quality machines, given a second life by our technicians.

  • New premium equipment

    Trusted brands and proven reliability.

  • New economy equipment

    A cost-effective option where it suits the job.

The brands we supply

Browse the catalogue
  • Authorised Dealer

    After years of repairing different brands and machine types, we became an Authorised Dealer for IMAGE Laundry Systems because it is equipment we can confidently support after the sale. Our experience with IMAGE has shown us durable construction, straightforward maintenance, strong spare-parts availability and a service-friendly design that stays consistent across generations of equipment.

    For us, choosing a machine is not only about how it performs when it is new. It is about how reliably we can support it for years afterwards.

    IMAGE products
  • BU Cleaning Equipment supplies professional cleaning machines, cleaning tools, hotel supplies and detergents to hotels, facility-management companies, offices, malls, hospitals and industrial sites across Qatar.

    From ride-on scrubber dryers to mops and soap dispensers, the range covers everything a cleaning team needs, with local sales, spare parts and after-sales service.

    BU Cleaning Equipment products

Other brands we supply

Credentials

Our quality, environmental and health & safety management is certified to ISO 9001, ISO 14001 and ISO 45001 by InterCert, for the trading and maintenance of machinery and industrial laundry equipment.

Commercial registration
C.R. 181087

Visit us

Visit the showroom, or message us

Showroom open 8am–9pm — Shops 60–62, Building 43, Street 100, Zone 56, Ain Khalid, Doha, Qatar. Maintenance cover runs 24/7.